1st Black Woman Owned Ad Agency – Marketing & Communications Monday

According to Marketing Dive:

  • In 2018, 45% of top marketing positions at ANA client-side member organizations are held by women—according to results from the trade group’s inaugural scorecard which highlights marketers’ progress in gender equality and ethnic diversity.
  • In 2018, despite nearing gender parity, only 13% of Chief Marketing Officers or CMO equivalents are people of color; 5% are Hispanic/Latin, 5% are Asian and 3% are black. The survey examined industries including banking and financial services, food and beverage, technology, sports and entertainment and consumer packaged goods. 

According to DMW:

In 2019, just over 11% of Creative Directors in the industry are women.

Marketing, communications, and advertising yield vast influence in our social societies. They shape, influence, reinforce perceptions of others as well as beliefs. This is why propaganda marketing and control of media remain fundamental tools utilized by dictators. The messages we receive daily are constant. They are both explicit and subliminal aka implicit. Hence, does it matter who’s in the top marketing leadership positions?

Happy International Women’s Day and in community,

Jenny

The Simplest Peacemaking Tool To De-escalate Any Situation

For today’s Talk Less, Listen More Thursday Tip of the Day, I attest that this works. As a conflict mediator, this is a foundational tool I inform all parties involved before the mediation. It sets an important tone and is a critical a ground rule to achieving an effective mediation session.

Below are additional Talk Less, Listen More Thursday video tips to help us all cultivate compassion and empathy. It is through good communication skills that we—as a society—can get closer to peace and love. I truly believe there is nothing good communication can’t solve.

What are other tips and strategies to help us move closer to peace and love?

In community,

Jenny


Thanks to you, we did it!

Community, thank you for coming through! It is because of you we surpassed our fundraising goal for five deserving women warriors!

Your donations are in the works. We are assembling each women warrior’s care packages, and they will be delivered to them by no later than early January 2021. These care packages will contain monetary gift cards to help with essential needs and individualized items for their well-being and the well-being of their families. Additionally, your gift for your donation is also in the works and should arrive by early January 2021 too.

We are only as strong as our community and this campaign couldn’t be more indicative. Your encouraging words pierce deeply, especially in 2020.

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“You each are so deserving of this and so much more.” -Diana

“Thank you for sharing your stories and allowing us to give back a little. May our Lord watch over your families with love and protection!” -Jennie

“Sending love and blessings to all of you.” – Chayla

“Thank you for all that you do to make the world a kinder place.” -Laurie

“I love the work you are doing, keep shining.” -Erica

“Wonderful way to honor women!” -Anonymous

“By Queens, For Queens! Love what you’re continuing to do to uplift and inspire womxn.” -Stephanie

“Supporting our most inspiring, fearless, brilliant, and beautiful Queens! -Allyson

“Who run the world?!” – Abigail

“Women of the Resistance” mural by Lucia Gonzalez Ippolito at Balmy Alley in the Mission district of San Francisco. Photo by me.

#UpliftingWomenWarriors